- ISBN13: 9781594603914
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
Own It provides the entrepreneur hands-on examples and explanations of how to build long-lasting value for the business through the use of trademarks, copyright, patents and other legal techniques.
Each chapter provides a roadmap to the mysterious but critical relationships between intellectual property and innovation. It offers advice on maximizing the opportunities for financing, planning, and competing in the e-commerce economy using common sense and the s… More >>
